Will the MYOB acquisition of Reckon APS suffer from the Northern Eagles Effect?

On the 16th of November it was announced that MYOB (subject to regulatory approval) had acquired the assets of Reckon’s Accountant’s Practice division for $180m. Over the past month, I’ve spoken to more people about the deal, than I care to count. Rarely at my instigation I might add. It seems everyone wants to talk about it! From people close to Reckon to big ticket clients, former staff, current staff and the average man on the street. I was even provided the opportunity of a private audience with senior MYOB execs in a no-holds-barred session in which they laid-bare their core strategies.

I’ve distilled my own thoughts, stolen some from others and now have my opinions and theory of what is to come. Here goes:

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