And why the likes of Intuit, Sage, Xero and MYOB are investing so much to make it happen
A couple of recent interactions have led me to believe that the broader market doesn’t fully appreciate the potential for the accounting technology industry. My intention over a series of articles, is to highlight my view of where the industry is headed and why I and many others are so excited to be part of what is unfolding.
Pricing Power Podcast 72
Recently I joined Steve Major on his Pricing Power Podcast to discuss my thoughts on Value Adding with Technology.
Steve and I could have spoken for hours, as we talked through our congruent views on the accounting industry and the role technology has to play in transforming the value being delivered.
Am I the only one to dream of what tagline I’d like below my name in my next TV appearance?
To-date, the best I’ve received from my 15 minutes of fame have been: “Matt Paff, Big Brother Applicant” and “Matt Paff, Carry Over Champion” (from a brief appearance on Burgo’s Catchphrase).
I’m not quite happy that this is how Australian TV will remember me, so I catch myself occasionally slipping into a jealous daydream whenever certain taglines appear below people’s names in the shows I am watching.
I’m by no means the first to compare changes in markets and business models with natural selection and the evolution of life. Many, including myself, particularly in recent times, have (perhaps over) quoted Charles Darwin to describe and motivate audiences to react to the technology driven, disruption upon us:
“It is not the strongest of the species that survives, nor the most intelligent that survives. It is the one that is most adaptable to change”